Back until the early 80s, there were only a handful of premium and luxury hatchbacks. It was the Honda first that made the concept popular in the West and it is still considered one of the best go to brands if you are looking to buy a nice hatchback to drive in the city.
For the ones living in the cities with high population density, it is not just about saving the money, they buy hatchbacks for easy parking and various other inevitable reasons. One such place is the tiny and beautiful island of Malta. 8 out of 10 cars in Malta and Gozo are hatchbacks and almost half of those are luxury or premium. Mercedes A-Class, Mini Coopers, BMW, Volvo or Audi hatchbacks, you will find those everywhere there.
City of Jerusalem is also very heavy on the premium hatchbacks nowadays due to the ever-increasing population there. Large and immensely populous cities of India like Mumbai, Bangalore, Delhi, Ghaziabad, Pune, etc have started seeing a growing trend of premium and even luxury hatchbacks too.
Scandinavia is a whole different story. There the larger, wider and tall-boy cars are earning more popularity like always. Volvo V90 is the all-time greatest selling car there.
The rising popularity of premium hatchbacks isn’t only due to the increasing traffic and lack of parking space, premium hatchbacks offer you better mileage, ease of driving and also better pick-up speed. Years ago, let’s say about a decade ago, it was very rare to see a tall, posh and good-looking middle-aged man with a deep Barry White-like voice coming out of a hatchback, but today it is very usual. Even a stunning lady wouldn’t be seen driving these small cars normally up-till about 2 decades ago. Just like Ms. Baltimore said in the movie ‘Scarface’, I wouldn’t be caught dead in that thing. Mind you, she didn’t refer to a hatchback in the scenario, it was a CADILLAC, but now things have changed and for good.